SMG Broker GKFX Sponsorship With AC Milan


Shanghai, July 29th 2015 – GKFX (www.gkfx.com) announces today a 3-year exclusive partnership with AC Milan as OFFICIAL ONLINE FX Partner.
Brokered by SMG, the wide-ranging agreement will see GKFX acquire extensive marketing and promotional rights including presence across the club’s global digital channels. GKFX will also have a regular presence at the iconic San Siro Stadium, with LED perimeter advertising and first class hospitality at all Serie A home games and the Coppa Italia. The agreement was finalized thanks to Infront Sports & Media, marketing agent of AC Milan.
 
Serkan Arli Group CEO GKFX commented
“We are proud to be partnering a global giant of football like AC Milan. Our partnership clearly emphasizes the synergies between football, Foreign Exchange trading and investment, where preparation and precision execution are the keys to long term winning. We plan to continuously celebrate our partnership with AC Milan, a significant and historical football club, with a global and incredibly loyal fan base, by delivering a number of key initiatives over the coming months. I am confident that this strong partnership will result in a bright success, enhancing both our brands and presence in respective markets. All of us at GKFX take this opportunity to wish management and players a wonderful tour of China and a fantastic 2015/16 season which we look forward to sharing with the club, fans and our clients”.

 Barbara Berlusconi, CEO AC Milan
“We are delighted to welcome GKFX as our first ever partner in the online FX trading sector. Our objective has always been to partner with companies that are consistently competing at the highest level and we look forward to a mutually beneficial relationship. It is a pleasure to welcome a new member of the big AC Milan family.
Jaap Kalma, Commercial Director AC Milan
“Attracting the interest of companies operating internationally and in sectors not traditionally linked with football means that our brand is strong and chosen for its positive values and perception. We are proud to have such a new partner to reinforce our respective visibility across all the markets”.

 The deal was facilitated by SMG via Infront , marketing partner of AC Milan.

SMG Brokers Major Partnership Between 24option and Olympique Lyonnais
Sports Media Gaming are delighted to have introduced and brokered a 2-year major partnership between French Ligue 1 club Olympique Lyonnais and 24Option.com via the clubs marketing partner Sportfive. 
24Option.com is now the exclusive trading partner of Olympique Lyonnais and, on July 18th,  appeared for the very first time on the shirt of Lyon during a game against AC Milan.

From August 8th 2015, the 24Option.com brand will also appear inside the OL stadium with an LED campaign during every home game of the season, as well as being clearly displayed on the club’s communication materials. 

 As Emma Morris, Director of Partnerships at 24Option explains, “We are proud to achieve another milestone in our short history by partnering with a top club like Olympique Lyonnais. The club offers us a unique platform to target the French market and we’re anticipating a successful partnership.”

 “24Option.com is one of the most ambitious sports business stakeholders in Europe and a real leader in the online trading market. They share the same ambitions as Olympique Lyonnais, and we are delighted they chose us to be partnered with.” said Jean-Michel Aulas, Olympique Lyonnais President.


Stephen Pearson, CEO of Sports Media Gaming commented “This is the first ever online trading partnership in the French market and we are of course delighted to have been responsible for this deal and working alongside Sportfive"

SMG Unites InstaForex With Dragon Racing in Formula E
SMG are delighted to announce that InstaForex has a new  partnership with the Dragon Racing Formula-E Team. The team competes in the international Formula E racing series, built around all-electric cars.
The partnership between InstaForex and the Dragon Racing Formula-E Team will see the Dragon Racing cars running prominent InstaForex branding on the rear wing at three key races during the partnership. The first ever Moscow ePrix that was held in early June was the first time the brand was seen on the cars. In addition the drivers will also carry InstaForex branding at those key races.

"Formula E is at the forefront of racing technologies," said Roman Tsepelev, the Strategic Development Director of InstaForex. "The whole concept of electric car racing gives a vision of the future of this industry. InstaForex has always used the latest technologies and has always been among the pioneers, just like Dragon Racing. Therefore we believe this partnership will provide the right synergy for both parties."
Dragon Racing is owned by Jay Penske, a media entrepreneur and the CEO of Penske Media Corporation (http://www.PMC.com), which owns leading media platform Variety and Womens Wear Daily amongst other media properties. "We are proud to have InstaForex as our partner especially here at Moscow as our first Russian partner said Oriol Servia, Dragon Racing's Managing Director."In the same way our technical team works with the drivers to win on the race track, InstaForex works with its clients every day to help them win in business - it's a perfect fit."