SMG Unite AVATrade and Manchester City FC


SMG are delighted to have brokered AvaTrade and Manchester City’s new Official Online Trading Partnership throughout China, Asia and Latin America. 

This partnership will allow AvaTrade to further engage its customers both online and at events, with a range of exclusive offers and promotions which will include Club merchandise and VIP trips to the Etihad Stadium to watch City in action.

“We are delighted to announce this partnership with AvaTrade,” saidDamian Willoughby, Senior Vice President of Partnerships at City Football Group.
“Both organisations share a passion for being innovative and leading the way in our industries. We are looking forward to working with AvaTrade for this season and beyond.”



“AvaTrade and Manchester City are both committed to empowering the lives of our traders and fans, respectively, and giving them the best possible experience. 

Dáire Ferguson, AvaTrade CEO, added: “A true leader constantly seeks new mountain tops to conquer.“Our partnership with Manchester City sets a new bar in the global financial industry and furthers our ongoing commitment to investing in excellence.
“We are very excited as to what the future may bring as part of this fantastic collaboration between two leading brands at the top of their game.”

Stephen Pearson commented, "SMG continue to drive ROI for online trading companies across the world in innovative wide reaching agreements such as this, we are pleased to have provided extensive insight and education to AVATrade who were at the start of their sponsorship journey , and guided them fully through the negotiation to reach this agreement"